Baked on the Bright Side

Our Gluten-Free Journey

December 13, 2010

Nearly 35 years ago, Rudi’s Organic was founded as a small bake shop in Boulder, Colorado based on the idea that there was a better way to make breads that are both nutritious and delicious. Since those humble beginnings, our passion has been baking better breads with ingredients you can pronounce and recognize – no artificial ingredients, chemicals or preservatives – delivering the perfect blend of whole and organic ingredients everyone in the family can enjoy. At the heart of it all, we’ve always believed that good health leads to happiness.

For years, people have been asking us to bake gluten-free breads that are as delicious and wholesome as our organic breads. In fact, it was the one request we seemed to be getting over any other. So, two years ago, we started on our gluten-free journey.

After trying nearly every gluten-free bread on the market, and talking to over a hundred gluten-free consumers, we quickly discovered it was nearly impossible to find gluten-free bread that tasted good straight from the package. We could not believe that you had to “refresh” bread before you could eat it.  Some people even told us that you had to toast a slice twice before it was edible.  What?  As bakers who enjoy creating high quality, delicious breads, we immediately set our minds to fix this baking injustice. It became our mission to make gluten-free bread with the taste, look and feel of regular bread.

For nearly two years we worked with gluten-free experts and consumers to perfect our formulas. Many fabulous people provided invaluable insight and counsel for us, along with a lot of motivation to continue our quest. And after a lot of trial and error – we tested more than 100 formulas – we finally landed on a recipe that we believe tastes, looks and feels like regular bread. Plus, sticking to our heritage, all of our gluten-free breads are made with only the highest quality, all-natural ingredients.

Rudi’s Gluten-Free Bakery is a natural extension of our commitment to baking on the bright side, creating healthy and wholesome breads the whole family can enjoy. Today, you can find our certified gluten-free breads coast to coast in three varieties, Gluten-Free Original, Gluten-Free Multigrain and Gluten-Free Cinnamon Raisin. We invite you to check out our store finder for the location nearest you.

We hope you enjoy our gluten-free breads as much as we enjoyed creating them. And, as always, we’d love to hear from you and what you think.

– Rich Gallegos (The Baker) and Doug Radi (The Marketing Guru)

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